Business-Friendly AI: Southeast Asia's Approach

Business-Friendly AI: Southeast Asia's Approach



Southeast Asia plans to take a more relaxed approach to AI regulation, contrasting Europe's strong push for a global standard, according to a recent report.



The Association of Southeast Asian Nations (ASEAN) has crafted an "AI ethics and governance guide" to outline this stance. Their plan focuses on business-friendly rules to boost the area's AI growth as its usage increases.



While many areas seek a unified approach to tech regulations, ASEAN's strategy is different. Europe, especially through the EU's AI Act, has been championing a universal method. Notably, European regulators have recently visited Southeast Asia promoting their view, which makes ASEAN's decision even more significant.



ASEAN believes that each country should decide on AI regulations. The regional group, made up of 10 countries, will only give general


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